People - The Human Capital Driving Global Scale-up Success Condition

In today's hyper-competitive global marketplace, scale-ups face a critical challenge: 29% of UK scale-ups with international expansion prospects fail due to poor market entry strategy and cultural issues before even gaining traction in new markets.

People - The Human Capital Driving Global Scale-up Success with Executive Chairman - Ammar Mirza CBE

The Challenges of Global Expansion for Scale-ups

This failure rate stems largely from inadequate human capital resources and limited access to experienced mentors who understand the nuances of global business expansion. - Northumberland Gazette  

Scale-ups often struggle to navigate the complex cultural, regulatory, and operational landscapes of high-growth markets like Saudi Arabia, India, and the UAE, resulting in costly missteps and missed opportunities.

When The Market Changes, Your Strategy Should Too

ISS Airview addresses this challenge through its People-centric approach, providing scale-ups with access to a powerful network of seasoned mentors, international advisors, account managers, and investors committed to promoting global expansion.

Expert Mentorship and Human Capital Resources - People Centric

The Entrepreneur Forum in their guest post outlined our strategic hub at Newcastle International Airport serves as a physical nexus where scale-up founders can connect with experts who facilitate market entry and help tailor strategies that effectively navigate cultural, legal, and economic nuances. Additionally, our international student program provides up to 10 hours of critical research, translation, and cultural-intelligence support specifically focused on regions such as Saudi Arabia, India, and Pakistan.

How ISS Airview's People-centric Approach Can Help

The impact of this People-focused approach is substantial and measurable.

Research indicates that mentored businesses experience 83% higher annual revenue growth and double the five-year survival rate compared to unassisted counterparts. By leveraging ISS Airview's human capital resources - The People, scale-ups can gain the confidence and capabilities to enter new markets with significantly reduced risk.

International Student Program and Research Support

Our experts through the leadership of our executive chairman, Ammar Mirza CBE serve as bridges to new markets, enabling businesses to avoid the common pitfalls that derail international expansion efforts.

The collaborative environment at our 10,200 sq ft hub accommodates over 150 desk spaces capacity, creating a vibrant community where knowledge transfer occurs organically, further accelerating growth trajectories for member companies.